Your people, your power.
Social media and community building that sparks human connection, loyalty, and brand love by Ki’i Rea.
Dream it
•
Build it
•
Grow it
•
Dream it • Build it • Grow it •
Aloha, I’m Ki’i.
The Front Row is my solo consultancy helping mission-driven brands grow thriving digital communities.
I’ve spent 5+ years at global brands Google and Disney building social media strategies and community programs that produced measurable business impact.
If my experience has taught me anything, its that true growth doesn’t start at the top of the funnel — it starts in the Front Row. I believe that getting to know your most passionate people and creating strategies that tap into their motivations is the best way to amplify your message where it matters most.
What I Do
What I Do
Social & Community Strategy
Define your core audience, understand their needs, and create a multi-channel roadmap for earning and keeping their loyalty through both organic and paid strategies.
Content planning & Storytelling
Plan and create channel-specific content that sparks conversation, celebrates members, drives awareness & education, and amplifies a shared consistent narrative.
Ambassador & Loyalty Programs
Build programs that activate your most passionate people and make them part of the community, from recruitment to rewards to UGC (user-generated content) campaigns.
Measurement & Impact Tracking
Establish KPIs, track engagement, and link community & social health directly to your business goals.
Feedback Loops & Insights
Design programs and social listening systems that give your customers and partners a say — and give you rich data to guide business decisions.
Engagement & Moderation Toolkits
Create tailored voice & tone guidelines, engagement frameworks, and moderation playbooks so your community feels safe, consistent, and on-brand everywhere it lives.
Get in touch
Whether you’re trying to start a movement on social or build a superfan network— I’ll help you do it right.
Fill out some info and I’ll be in touch!